Letter Writer's 3 Inquiry

For our Inquiry 3 we used Andrew's project on Great American Ball Park and the four of us all kinda chose different aspects of the park to analyze and redesign. Andrew chose location because he felt it was a very important aspect of the park and since he goes to games often, it influences him directly. Meghan was set on doing fan experience and interaction so we let her run with that. Bannon decided to focus on the size of the diamond and how it related to home runs and fielding plays. I chose to do seating because it was easy and that was one of my main focuses in Inquiry 2. We started with Andrew's powerpoint and just emailed it around as we all worked on it. We had a couple meetings just so we could kind of get a sense of what our entire powerpoint would look like and what direction we were heading in. Without going really in depth into the layout and pricing of all the seats in GABP, I tried to give an overview of everything they had to offer and some of the unique options like the all you can eat seats that they had. Going off of ticketing and seat prices I noticed that the Reds boast using dynamic pricing, which is a good idea and it is actually very useful to both the consumer and the organization. By being able to change ticket prices based on how popular they predict the game to be, the organizations that utilize this system can charge more for games that they know lots of people will come to while charging less for games that won't be as popular. You have to read the fine print on their website to realize everything they're allowed to do, but if you just read what they tell you in bullet points it sounds like you're getting a great deal. If I had gotten time to talk during our presentation I would have talked about how this not only encourages fans to buy tickets, but it encourages them to do so again and again because they know the prices will fluctuate and this way they get the best deal. Form there I was going to talk about how saving money on tickets leads people to generally spend more on food and souvenirs allowing the company to make up the difference in lost ticket sales. I was going to sum up by talking about how the entire process of going to a baseball game is powered by the habit loop. Lots of little decisions that can be made for us lead us to make those snap decisions again and again, and while we think we're acting under our own volition, there is a very powerful subconscious influence that is swaying our decisions.